
Plano, Texas continues to prove why it remains one of the fastest-growing and most attractive cities in the Dallas-Fort Worth metroplex.
According to Community Impact, Tongue In Cheek Ice Cream is set to open a second Plano location in April 2026 at 7801 Alma Drive, Ste. 136. This expansion adds to its existing presence in east Plano, as well as locations in Richardson and Lewisville.
The brand is known for its handcrafted ice cream, offering 28 rotating flavors along with eight vegan and non-dairy options. But beyond the product, the company emphasizes something bigger: creating a community-driven experience where people gather, slow down, and connect.
Why This Matters for Plano TX Real Estate
Let’s be direct. This is not just another ice cream shop opening.
This is a signal.
When local businesses expand within the same city, it typically indicates:
- Strong consumer demand
- Population growth
- Increasing disposable income
- Confidence in the local economy
Plano continues to attract both residents and businesses because of its strong infrastructure, quality schools, and proximity to major employment hubs across North Dallas.
From a real estate perspective, this kind of commercial expansion reinforces long-term stability. It’s the type of trend that smart buyers and investors track closely when evaluating where to move or invest.
My Take as a Dallas Realtor
Here’s the reality most people miss.
People don’t just move for houses. They move for lifestyle.
And lifestyle is built around local businesses, community spaces, and everyday experiences.
When brands like Tongue In Cheek Ice Cream expand in Plano, they’re not just selling ice cream. They’re contributing to the lifestyle ecosystem that makes a city more desirable.
That desirability directly impacts home values, demand, and overall market resilience.
If you’re watching the Dallas-Fort Worth housing market in 2026, this is exactly the kind of micro-signal you should be paying attention to.
What This Means Moving Forward
Plano is not slowing down.
We’re seeing consistent patterns:
- Business expansion
- Population inflow
- Continued demand for housing
That combination keeps pressure on inventory and supports property values across North Dallas.
For buyers, this means competition isn’t going away.
For sellers, this means opportunity — if you position correctly.
If you’re a Dallas homeowner trying to navigate this 2026 market, you need a pivot strategy.
Click here to get my free 2-page Seller Strategy guide.
If you are buying or selling a home in Dallas, contact Fnu Milat, Dallas Realtor, PSA, SRS at 214-282-8574.
For more insight into Plano’s ongoing growth, you can also read my article: Plano Welcomes San Martín Bakery to Preston Road.
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FAQs
1. Where is the new Tongue In Cheek Ice Cream location in Plano?
The new location is opening at 7801 Alma Drive, Suite 136, Plano, TX in April 2026.
2. Why is business expansion important for real estate in Plano TX?
Business growth signals economic strength, population demand, and long-term stability, all of which impact home values and buyer interest.
3. Is Plano Texas a good place to invest in real estate in 2026?
Plano remains one of the strongest submarkets in North Dallas due to consistent growth, strong schools, and business expansion.
4. How does local development affect home prices in Dallas-Fort Worth?
Increased development typically drives demand, which can support or increase property values over time.